I was watching tv last night (shhh!) and saw an Iceland (the cheap supermarket, not the country) ad with uber-cheesy trance and an enthusiastic voiceover that said “when you get that feeling, reach for the ceiling!”. Time to give up dance music, I think.

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  1. Bob the Bear says:

    but the thing is, Iceland, alongside Safeway (my new favourite place to shop in London), Aldi and Netto are about a third of the price of all the non-pikey supermarkets. You can spend the money you save on beer. Twice as much beer, because Safeway always has offers on it. Rock!

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